Why Informatica Tool is doing well?

Informatica has several products focused on data integration. However, Informatica PowerCenter is the flagship product in the portfolio. It has become so popular that Informatica PowerCenter has now become synonymous to Informatica. So whenever I use Informatica in the blog now, it essentially means Informatica PowerCenter. Informatica is a data integration tool based on ETL architecture. It provides data integration software and services for various businesses, industries and government organizations including telecommunication, health care, financial and insurance services. Let’s take a look at some key metrics to understand why Informatica is the leader in the data integration technology.

ETL refers to extract, transform, load. Data integration tools are different from other software platforms and languages. They have no inbuilt feature to build user interface where end user can see the transformed data. Informatica etl tool “power center” has capability to manage, integrate and migrate enterprise data.

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